The Lighthouse
Instagram

Instagram to Increase Ad Load as Meta Fights Revenue Decline

Instagram

Following another quarter that saw marketers pull back on their ad spending, Meta today announced it’s increasing its ad load on Instagram with the launch of two new ad slots. Amid a slew of product updates for advertisers, including a music catalog for advertisers and a new ad format for Facebook Reels, the company said it will now allow advertisers to run ads on the Explore home page and in profile feeds.

Related posts

Instagram Launches a New Hub to Help Users Resolve Account Access Issues

Luan Wise
December 15, 2022

Instagram Chief Says Photos Will Get More Focus on the App in 2023

Luan Wise
January 23, 2023

Bringing Subscriptions to More Creators on Instagram

Luan Wise
July 27, 2023
Exit mobile version