LinkedIn Adds New ‘Products’ Tab on Company Pages to Highlight Specific Products
LinkedIn has announced a new ‘Products’ tab for Company Pages, which will provide a dedicated space for businesses to showcase their product offerings, and highlight key features, via their LinkedIn presence.
As explained by LinkedIn:
“With Product Pages you can spotlight product endorsements and testimonials by your users, gather ratings and reviews from current users, and generate leads with a custom call-to-action button, such as a demo request or contact sales form. In the new “Products” Tab, you can add new products you want to feature and include rich media like videos or product screenshots, descriptions and more.”