Pinterest Adds New Pin Insights To Provide More Performance Insight
Pinterest continues to expand on its insight tools with the addition of two new metrics for Idea Pins, which is its take on the social Stories format.
Pinterest has been developing its own Stories-like option over the past year, which it re-branded to Idea Pins back in May. The format enables Pinners to put together sequences of short video clips, which users can then tap through, with each clip being up to 60 seconds in length and discoverable via a top row of profile bubbles within the app.
Just like Stories.