Have you considered Promoted Pins within your digital marketing plan?

It could be worth some extra thought – the platform has seen a big rise in usage over the last year, as eCommerce adoption has accelerated throughout the pandemic. Now up to 478 million monthly active users, all of whom are coming to the platform in a shopping and discovery mindset, there’s clearly opportunity in Pins for the right brands.

And today, Pinterest has shared a new overview of how to utilize promoted Pins to help maximize your Pin marketing efforts.