With malicious actors increasingly looking to utilize social media platforms to spread misinformation, operate phishing scams or for other nefarious motives, it’s important that every platform continues to evolve its detection processes, in order to protect users from exploitation, and keep their feeds free of unwanted distraction, helping to maximize engagement.
This week, Pinterest has provided an overview of its evolving efforts to detect and remove spam and malicious content, which details how it detects problematic Pins at domain level, based on where scammers and spammers are looking to refer Pinners to after clicking through via on-platform content.