The Lighthouse
TikTok

TikTok Launches ‘Small Wins’ SMB Showcase to Help Businesses Build an Effective TikTok Presence

TikTok’s looking to encourage more small businesses to make use of its platform in their marketing efforts via a new initiative called ‘Small Wins’, which will showcase the various ways in which SMBs are using TikTok clips to connect with a wider audience.

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