Are Twitter Fleets catching on as an option, or is it a lesser version of Stories that’s not really adding much to the overall tweet experience?
It’s probably still too early to say, but Twitter is slowly but surely looking to add more Fleets features in order to improve engagement through the tool.
On this front, today, Twitter has added a new Fleets option which enables users to add a background video or image to their Fleets frames, via their device camera or Camera Roll, which significantly expands your visual communications options.