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Twitter Outlines its Olympic Tie-In Tools, Provides Tips for Brand Campaigns

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With the games of the 32nd Olympiad about to kick-off in Tokyo, after a year’s delay due to the pandemic, and amid ongoing uncertainty with Japan’s COVID situation, Twitter has today outlined how it’s looking to help users take part in discussion around the event, which also includes how brands can tap into the surrounding trends for their tie-in marketing efforts.

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