With Shorts consumption rising on YouTube, it’s making a bigger move to take on TikTok head-to-head, with the addition of a range of new, TikTok-like features for Shorts that’ll bring the two platforms into closer parity.
With Shorts consumption rising on YouTube, it’s making a bigger move to take on TikTok head-to-head, with the addition of a range of new, TikTok-like features for Shorts that’ll bring the two platforms into closer parity.