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Staying on top of the ever-changing social media industry can be overwhelming and time consuming. At The Lighthouse we do the hard work for you, curating the most trusted, up-to-date news, directly from Facebook, Instagram, Threads, X (formerly Twitter), LinkedIn, Instagram, TikTok, Pinterest, Snapchat, YouTube and other credible sources.

The mission is to raise the professional profile of social media marketing, giving practitioners instant access to reliable, credible industry news and information as well as the opportunity to sign up for a weekly social media news round-up email.

The Lighthouse also contains a library of valuable resources including platform-specific tools, useful apps, books and training courses.

And for any social media managers or content creators with itchy feet, visit the careers section for advice and job postings.

About The Editor

All content has been personally curated by Luan Wise (pictured below) – recognised social media marketer, author, trainer, fellow of the Chartered Institute of Marketing and IPSE Ambassador. She has worked as a LinkedIn Learning course instructor since 2015 and as an accredited Meta (Facebook and Instagram) lead trainer since 2019. She is a regular speaker at industry events, for professional bodies and university business schools.

Visit Luan’s website to find out more.

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