* You will receive the latest news and updates on your favorite celebrities!
Meta has announced a heap of new ad updates, primarily focused on retailers and those using its automated Advantage+ campaigns.
TikTok’s rolling out a new analytics element called “Creator Search Insights”, which will provide creators with info on what users…
LinkedIn is expanding its Thought Leader ads into its own version of branded content promotion, by enabling businesses to promote…
X announced a new long-form post format called Articles. The feature, which is only available to Premium+ subscribers and verified…
Elon Musk is looking to make his next big change at the platform formerly known as Twitter, with Musk reiterating…
After testing them out in selected regions over the past few weeks, Threads has now announced that it’s rolling out…
LinkedIn’s looking to help people deal with the rise of generative AI, by adding new ways to assist in internal…
We are excited to announce a number of new DM features to help you better connect with friends, making your…
Good news for social media managers, and a potentially significant update for Threads engagement overall, with Meta’s Twitter-like platform now…
Meta is making some updates to its Creator Bonus program, as it works to refine its incentives for rising creative…
Struggling to keep up with the ever-changing world of social media?
Each month Luan Wise and Andy Lambert host a FREE live online event to walk you all through the latest changes.
Our next event is 5th December, 11am (UK). Register your place, here.
You’ll hear us talk about the latest data and trend reports, plus a round-up of all the feature changes for LinkedIn, X (Twitter), Facebook, Instagram, TikTok and more.
To view previous events, check out our playlist on YouTube: https://bit.ly/Social_Media_Updates
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Staying on top of the ever-changing social media industry can be overwhelming and time-consuming. The Lighthouse is a single resource for social media managers, curating the most trusted, up-to-date news, directly from Facebook, X (formerly Twitter), LinkedIn, Instagram, Threads, TikTok, Pinterest, YouTube, Snapchat and other credible sources.
The Lighthouse also contains a library of valuable resources including useful tools, books and training course recommendations. There's also a careers advice centre and jobs board.
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