TikTok has announced a range of new promotions, ad tools and education sessions to mark National Small Business Week – or National Small Business Month, as TikTok is calling it – which will help SMBs make better use of the platform, and provide more opportunities for promotion via short video clips.

The main, over-arching element of TikTok’s new push is a new push to help amplify SMBs via the #SupportSmallBusiness hashtag.

As explained by TikTok:

“Throughout the month of May, the TikTok community can discover and show some love for their favorite small business using #SupportSmallBusiness. Business owners can also share their experience and give us a peek into their world. From packing orders and behind-the-scenes tutorials to business advice and motivation for the tough times, we are excited to see more business owners and their supporters interact with each other on TikTok.”