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All the social media updates you need to know – in one place.
This feed is created by checking out the newsroom pages of all the major social media platforms, and other trusted websites. Scroll through the headlines or check out details of changes, by individual platform. All the updates are recorded here, so you don’t ever need to worry about missing something. Subscribe here for a weekly news round-up, straight to your email inbox.
It’s been on the horizon for a while, given the evolving usage trends in the app. And now, it looks…
Here’s a new consideration for TikTok marketers. This week, TikTok launched beta testing for ads in search results, which provides…
Video marketers take note. While you obviously want to lure as many viewers as you can with your video clips,…
Twitter is rolling out the option for users to search for specific messages in their DMs, the company announced in…
Today, we’re introducing Favorites and Following, two new ways to choose what you see in your feed. We want you…
LinkedIn has added a new way for brands to stay in touch with their audience on the platform, with Company…
As it works to provide more options to help advertisers navigate the evolving data privacy landscape, Meta has announced that…
One big advantage of account-based marketing — and one that has helped drive the strategy’s widespread adoption — is that…
This could be interesting – Instagram’s currently testing a new ‘Scheduled’ sticker for Stories, which provides another way to promote…
On LinkedIn, real identity matters. We require each member profile to represent a real person and their identity, to represent…
Struggling to keep up with the ever-changing world of social media?
Each month Luan Wise and Andy Lambert host a FREE live online event to walk you all through the latest changes.
Our next event is 5th December, 11am (UK). Register your place, here.
You’ll hear us talk about the latest data and trend reports, plus a round-up of all the feature changes for LinkedIn, X (Twitter), Facebook, Instagram, TikTok and more.
To view previous events, check out our playlist on YouTube: https://bit.ly/Social_Media_Updates
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Staying on top of the ever-changing social media industry can be overwhelming and time-consuming. The Lighthouse is a single resource for social media managers, curating the most trusted, up-to-date news, directly from Facebook, X (formerly Twitter), LinkedIn, Instagram, Threads, TikTok, Pinterest, YouTube, Snapchat and other credible sources.
The Lighthouse also contains a library of valuable resources including useful tools, books and training course recommendations. There's also a careers advice centre and jobs board.
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