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After first launching its Professional Mode with selected creators in December last year, Meta is now opening up access to…
The world’s richest man, Elon Musk, has completed his $44bn (£38.1bn) takeover of Twitter, according to US media and an…
Twitter’s stock will be delisted from the New York Stock Exchange on November 8, according to a new filing with…
Snapchat has changed the way it pays creators through its Spotlight reward fund. Creators that use Snapchat’s TikTok clone, Spotlight,…
YouTube announced today that it will certify channels of licensed health professionals like doctors, nurses or therapists who produce health-related…
YouTube is rolling out a change impacting how videos appear on its platform. The company today announced a redesign that…
Pinterest has posted its latest performance update, showing increases in both users and revenue, neither in a major swing, in…
TikTok has launched a new education program for marketers called ‘TikTok Academy’, which provided free video courses on how to…
After a disastrous earnings report, in which Meta informed the market that its net income was at its lowest levels…
Meta’s looking to help advertisers reach more prospective shoppers this holiday season with the launch of Advantage+ shopping campaigns, which…
Struggling to keep up with the ever-changing world of social media?
Each month Luan Wise and Andy Lambert host a FREE live online event to walk you all through the latest changes.
Our next event is 5th December, 11am (UK). Register your place, here.
You’ll hear us talk about the latest data and trend reports, plus a round-up of all the feature changes for LinkedIn, X (Twitter), Facebook, Instagram, TikTok and more.
To view previous events, check out our playlist on YouTube: https://bit.ly/Social_Media_Updates
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Staying on top of the ever-changing social media industry can be overwhelming and time-consuming. The Lighthouse is a single resource for social media managers, curating the most trusted, up-to-date news, directly from Facebook, X (formerly Twitter), LinkedIn, Instagram, Threads, TikTok, Pinterest, YouTube, Snapchat and other credible sources.
The Lighthouse also contains a library of valuable resources including useful tools, books and training course recommendations. There's also a careers advice centre and jobs board.
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