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As it works to provide more tools to facilitate brand safety in ad placement, Meta has launched a new set of inventory…
With Reels gaining more momentum on Facebook and Instagram, Meta’s rolling out some new ad options to help advertisers maximize their promotions…
This is a new chapter of Elon Musk and his strange Twitter decisions. This time, the social network’s CEO has…
TikTok’s looking to help brands create more immersive, engaging campaigns, by adding a new element to its Effects House AR…
As part of its presentation at ShopTalk 2023, Pinterest has announced some new updates to help retailers maximize their opportunities…
LinkedIn has added a new option to forward a LinkedIn feed post to multiple members at once, while you’ll also…
Twitter has changed many things related to its subscription program, Twitter Blue, in the last few hours. The company has…
Get ready for the next phase of Twitter 2.0’s subscription revenue push, with the platform announcing today that ‘legacy’ blue…
Despite concerns over its radically high pricing, Twitter is pushing ahead with the rollout of its ‘Verification for Organizations’ offering,…
YouTube’s rolling out some new options for podcast creators, while it’s also adding new video download options, and launching a…
Struggling to keep up with the ever-changing world of social media?
Each month Luan Wise and Andy Lambert host a FREE live online event to walk you all through the latest changes.
Our next event is 5th December, 11am (UK). Register your place, here.
You’ll hear us talk about the latest data and trend reports, plus a round-up of all the feature changes for LinkedIn, X (Twitter), Facebook, Instagram, TikTok and more.
To view previous events, check out our playlist on YouTube: https://bit.ly/Social_Media_Updates
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Staying on top of the ever-changing social media industry can be overwhelming and time-consuming. The Lighthouse is a single resource for social media managers, curating the most trusted, up-to-date news, directly from Facebook, X (formerly Twitter), LinkedIn, Instagram, Threads, TikTok, Pinterest, YouTube, Snapchat and other credible sources.
The Lighthouse also contains a library of valuable resources including useful tools, books and training course recommendations. There's also a careers advice centre and jobs board.
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